Departments:
All
Location:
Bangalore
Key Responsibilities:
Manage end-to-end campaign setup, including budget allocation, audience
segmentation, bidding strategies, ad creatives, and tracking implementations.
Oversee the budget for digital campaigns, ensuring efficient use of funds to meet objectives and ensure maximum ROI.
Collaborate with the Account Management, Performance management, and other teams to ensure the development of impactful campaigns
Create and deliver comprehensive campaign reports that include key metrics such as impressions, clicks, conversions, and ROI. Prepare weekly, monthly, and quarterly reports to track ongoing progress and improvements.
Stay up to date with the latest trends, tools, and technologies in digital marketing to ensure campaigns are leveraging cutting-edge techniques.
Skills and Experience:
Mandatory Skills:
A bachelor’s degree is mandatory; however, candidates with other academic
backgrounds must meet the following experience criteria.
Proven experience managing Digital Advertising platforms (Google Ads, Meta,
LinkedIn, Programmatic, CM360 etc)
Strong analytical skills with the ability to interpret and analyze data.
Strong interest in digital marketing, data analysis, and campaign management.
Proficiency in Microsoft Excel or Google Sheets; knowledge of data analysis tools is a plus.
Preferred Skills:
Preferably certified in Google Ad Suites, Facebook Blueprint, or similar platforms.
Experience with data visualization tools (e.g., Power BI, Tableau).
Passion for learning and staying updated with digital marketing trends.
