MMO Game with more than 3M active monthly users​

Animal Jam

The Context

Increase marketing spends by doubling them while optimizing CAC & D30 ROAS

The Strategy

Enabled ROAS campaigns where applicable

Explore new platforms, currently only Google & Apple Ads are live

Creative tests, UGC led videos & playable

New GEO’s were explored & 10 potential GEO’s identified which could absorb 15% of overall spends

The Outcomes

+130%​

Increase in monthly spends

-15%​

Decrease in CAC​

+35%​

Increase in revenue between 2023 and 2024​

Extraordinary results for your campaigns are a few clicks away. Get in touch with our experts today.

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